If you’re in need of a mid-sized family car, look no further than the Kia Optima. The new Kia Optima 2014 MY comes with an array of design and technology refinements and truly sets a new standard for stylish mid-sized sedans. Along with its redesigned exterior, comes a high tech interior just as luxurious, reflecting refinement and extreme attention to detail. Whilst all the bells and whistles already make the Kia Optima a highly desirable mid-sized sedan, safety always comes first. The Kia Optima is fitted with numerous active safety technologies designed to help you maintain control in challenging driving situations, as well as passive safety systems that are automatically activated to protect you and your passengers.